THE TEAM'S 2026
SOCIAL MEDIA TOOLKIT
Engaged student-athletes have unique platforms to be able to promote civic engagement via their social media handles. Small actions like posting about civic holidays, voting deadlines, and community service events can have a tremendous impact on your peers and your local community at-large.
Use this document as your guide for post suggestions, caption recommendations, our branding, and much more!
Looking for a link to use on your social media so your followers can check their registration, register to vote, and more? Feel free to add to your bio and stories:
headcount.org/the-team
FOLLOW US!
@theteamdotorg
POST EXAMPLES AND TEMPLATES
Use the below templates to customize your post! Change the background image to one of your media day photos and add your school logo!
KEY POSTING DATES
National Voter Registration Day - September 15, 2026
Vote Early Day - October 24th, 2026
The Team's Virtual All-Star Meeting -End of October (date TBD)
All Vote No Play Day (Election Day) - November 3, 2026
Voter Registration Deadline - Varies by state, check your state’s deadline
HERE
NATIONAL VOTER REGISTRATION DAY - SEPTEMBER 15, 2026
BACKGROUND
National Voter Registration Day is a nonpartisan civic holiday dedicated to celebrating our democracy. Since its kickoff in 2012, the holiday and its team of thousands of Partners have worked to get over 5 million Americans registered to vote in time for their next trip to the ballot box.
Many college students are not yet registered to vote or are unaware of their voter registration status. By sharing our voter registration portal you are providing an opportunity for your audience to civically engage and increase their likelihood of voting in the upcoming election.
TALKING POINTS
- Elected officials make decisions that impact many areas of life, such as healthcare, education, and public safety. By voting, you help choose leaders who represent your interests and values.
- Local and state elections are also on the ballot. Voting can have a direct impact on your local community.
- Check your registration and register to vote today!! See the link in my bio for more information
TIPS FOR AN IMPACTFUL POST
- Use your creativity to make the post and caption meaningful to you!
- Tag @theteamdotorg and we will amplify your voice and repost to extend your reach
- Tag your team's and school's athletics account to show them the great work you are doing
- Put this link in your bio so your followers can register to vote https://www.headcount.org/the-team
FAQs
Do you have templates I can use for my posts?
Post TemplatesYes! Head to this link to see our templates. You can click "Use this template" and then edit it to add your school's logo and change the background to a photo of you!
What link should I send people to so they can check their registration/register to vote?
Check Registration/Register to Vote!We recommend sending them to this link on our website to check registration/register to vote.
What link should I use to help people make a plan to vote?
Make a Plan to VoteOur September Voter Guide helps people make a plan to vote! It goes through when, where, and how to register to vote and to vote!
Should my posts remain non-partisan when referencing The Team, our programming, and any affiliated events?
Staying NonpartisanYes! Your posts should stay nonpartisan if you are tagging The Team or using our logos - this means you should just be encouraging people to register to vote or to vote, and not endorsing a candidate. Learn more about staying nonpartisan at the link below
Where can I find The Team’s logos?
Access Logos HereOur logos and brand guidelines can be found in this folder
What app should I use to edit graphics?
Social Media TemplatesWhichever app you prefer, however, we recommend using Canva
Is there a particular font I should use?
While not required, The Team typically uses Lato for written text on posts